Blog

3 Things About New Interpretation Technologies You May Not Know

3 Things About New Interpretation Technologies You May Not Know

As the internet is becoming more and more available to people all over the world, consumers no longer have to hunt for products and services domestically and can expand their search to other towns, nations or even continents.

At the same time, COVID-19 has imposed new conditions on people’s lives and business structure: in order to expand and reach larger audiences, businesses need effective communication strategies. Also, during the strictest times of the global lockdown, people and companies began looking for other ways to connect with people and businesses. All of this involves overcoming language barriers, and translation service providers become a strategic ally.

 

3 Things About New Interpretation Technologies

There are core benefits in acquiring business translation services from a translation agency.

 

1. A platform to Connect With a Global Audience

The most significant benefit of hiring a translation agency is overcoming the limitation of a business to their local audience. It is hardly possible to successfully position a brand in a foreign market if one does not have a fluent domain of the language in which that market operates: without effective and professional business translation services, we have a lot to lose and little to gain.Translating a business’s website, its marketing elements and other materials into different languages is a powerful method to achieve global success.

New Interpretation Technologies, like apps, can help connect businesses to customers worldwide. Simplicity of interaction and ease of use are two of the most desirable characteristics that a company should be striving for.

 2. A tool to seal the deal

 

Translation and interpretation services help organizations reach audiences on a global level: these providers have the expertise, the knowledge of the culture, and the technology to adequately speak to the targeted audience. Language Translation Services can dramatically improve communication and business relationships. Even when dealing in the same dialect or language, the wording or terminology used in an email, SMS or face to face conversation can create an obstacle if it is not readily clear to the recipient.

With professional translation and interpretation services, a company doesn’t have to worry about its content falling short in a foreign country. The right words, correctly delivered at the right time, can make or break a commercial deal.

3. A Professional Team is as important as the Technology

 

Preparing a business to go international is much more than just translating a website; it requires an attention to detail and accuracy. Business translation is much more than changing materials from one language to another. It requires an in depth understanding of the challenges that customers face and how the business helps them overcome their challenges. Modifying marketing and business content, and converting it to a foreign language is therefore a complicated task: professional business translators will ask multiple questions to understand the context and create appealing content.

New Interpretation Technologies: engaging the new normal

 

Discovering a leading provider of SAAS-based interpreting technology solutions for global language access is important, especially nowadays with so many activities taking place in digital and remote settings. Adding a layer of software for meetings is now easier than ever before: with just one click a professional translation agent can join a meeting and provide its services, while the translation of important documents can get started with a quick screen share. Flexibility and remote assistance are two key components for interpreters On-demand.

Professional translation agencies have a highly sought after expertise: they can tend a bridge to any desired market and provide the tools for an understanding in each of the speakers’ native language. With readily accessible technology, it is now possible to level up any translation and interpretation services.

 

Authors:

Hugo Rizzi

CEO at Language Solutions Team

Laura Aguirre

Marketing Manager at Language Solutions Team


Ask for a one-hour free assessment

« »